Brain Rot: (Noun; Slang, Derogatory) The degradation of mental faculties, intelligence, common sense, or moral character. Media deemed to hold little artistic value and/or negatively impact those who consume it, characterized by only serving to produce a quick dopamine hit.

Without a topic or direction, this is the purest form of uncensored thoughts translated directly through my fingertips. Let me paint a picture of the current scenario as I sit writing this...

Coming Soon! "Decade" - a documentary on ten years (2012-2022) of SOSICO. At the start of 2022 we began filming what was originally intended to be a single episode of a new platform & video series started by some friends...

An ode to how shitty 2020 - 2021 felt, due to the impact of the novel coronavirus that ran its course via a rampant world tour - all while leaving us feeling like we were living in a fucking fever dream. Inspired by the aesthetic of vintage band tees from the 70’s and 80’s, we paired nostalgia with harsh reality in hopes of a brighter looking future.

Originally Cut ‘n Sewn in 2016, aged in storage like a fine wine for 5 years, and then finished with a tonal direct embroidered chest graphic, sleeve tag and screen printed size tag.

Limited special edition of 12 pieces only.

We recently had the opportunity to pop up at The Kings Lens and Friends gallery in Newport, RI hosted by our homie Pat Murphy. The Kings Lens And Friends was founded in 2016 by Water Photographer Patrick Murphy. As what started as place for Patrick to showcase his art as well as the talented artists in his circle, It has quickly become a premier Pop Up mecca located on the North East.

We’re back to business with a slight re-brand and a small drop. Hoodie quality is back up with the 10oz heavy weight fleece pull overs, and long sleeve tees printed on Hanes Beefy T’s. Simple 1-2 color graphic prints on front and back with revamped printed size tags inside the neck. Limited quantities.

Heaven & Hell, since this year has involved plenty of both.

We can all agree that 2020 is officially cancelled. Between the novel Coronavirus, the Black Lives Matter movement and every other curveball we’ve been thrown this year - something doesn’t feel right about trying to push product. The world is in dire straits & we believe in taking a step back, taking a deep breath & re-focusing on mental health, rather than monetary things…

The short answer to that question is, “No, but it did speed things up a bit." The permanent closing of the PVD flagship store & our 2020 hiatus. This year is shaping up to the equivalent of hot garbage. We come clean and elaborate a little bit more on our decisions in regards to the above, while pointing to the "light at the end of the tunnel.

After taking a month and a half to build out the original store and over two years to accumulate all of the furnishings, we decided to test the limits to buildout and open the PVD location in less than 10 days! A recap in the form of words and photographs capturing that process.

We’re bringing things full circle - almost exactly two years ago we opened up SOSICO. Space in West Warwick, RI; home to the brand and other creative entities. In the last two years, we’ve hosted tons of different types of events and gained our first experience with running a brick and mortar location!